Within automotive at IHS Markit, Mr. Franjičević is responsible for production volume forecast, market and technology analysis of the Light Vehicle Production environment in Europe, with a deeper focus on German OEMs. Prior to working at IHS Markit, he was employed by Daimler AG, BMW Group Japan and Mitsumi Electronics, where he specialized in market research, product strategy, price and volume planning for automotive OEMs and suppliers. Mr. Franjičević is a graduate of Business Administration at the University of Applied Sciences Nürtingen. Alumnus of the German Academic Exchange Service (DAAD), known as "SP Japan Programme". The scholarship, founded in 1984, focuses on tightening business and cultural relations between Germany and Japan via an 18 month stay in Japan.