Customer Logins
Obtain the data you need to make the most informed decisions by accessing our extensive portfolio of information, analytics, and expertise. Sign in to the product or service center of your choice.
Customer Logins
Tanja Linken
Executive Director - Automotive Retail Network Development, S&P Global Mobility
Tanja Linken leads the Retail Network Development practice globally at S&P Global Mobility.Tanja Linken is responsible for consulting automotive OEMs in defining optimal retail networks, maximizing sales performance and service retention, and effectively managing dealerships. Her experience of 50+ dealer network optimization projects comprises mature and emerging markets likewise. She contributes to the development of proprietary spatial models, including S&P Global's award-winning "New Retail" methodology which combines geo-marketing techniques and data assets from both automotive and non-automotive fields in a unique, innovative way, allowing an omni-channel planning approach that includes online and offline customer touchpoints and diversified retail formats. Over the past 15 years Tanja has held several analytical and advisory positions, with a focus on geomarketing and retail planning. Prior to joining the automotive industry, she gained her professional experience with urban planning agencies. Tanja graduated with a Diploma degree in Applied Geography from Bochum University, Germany.
View Similar Experts
Russell McKay
Consulting Director, Retail Network Development APAC, Automotive Consulting, S&P Global Mobility
Boni Sa
Associate Director, China Automotive Advisory Service, S&P Global Mobility
Tom Libby
Associate Director of Industry Analysis & Loyalty Solutions, S&P Global Mobility
{"items" : [
{"name":"share","enabled":true,"desc":"<strong>Share</strong>","mobdesc":"Share","options":[ {"name":"facebook","url":"https://www.facebook.com/sharer.php?u=http%3a%2f%2fstage.www.spglobal.com%2fen%2fenterprise%2fexperts%2flinkentanja.html","enabled":true},{"name":"twitter","url":"https://twitter.com/intent/tweet?url=http%3a%2f%2fstage.www.spglobal.com%2fen%2fenterprise%2fexperts%2flinkentanja.html&text=Linken%2c+Tanja","enabled":true},{"name":"linkedin","url":"https://www.linkedin.com/sharing/share-offsite/?url=http%3a%2f%2fstage.www.spglobal.com%2fen%2fenterprise%2fexperts%2flinkentanja.html","enabled":true},{"name":"email","url":"?subject=Linken, Tanja&body=http%3a%2f%2fstage.www.spglobal.com%2fen%2fenterprise%2fexperts%2flinkentanja.html","enabled":true},{"name":"whatsapp","url":"https://api.whatsapp.com/send?text=Linken%2c+Tanja http%3a%2f%2fstage.www.spglobal.com%2fen%2fenterprise%2fexperts%2flinkentanja.html","enabled":true}]}, {"name":"rtt","enabled":true,"mobdesc":"Top"}
]}