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Global Auto Demand Tracker
지난달에 차량이 몇 대나 판매되었나요?
월말 다음 날부터 시작하여 (근) 실시간으로 글로벌 자동차 판매 시장 성과를 측정하고 분석합니다.
필터를 클릭하여 전기 차량과 내연기관(ICE) 차량을 구분하세요.
코로나19가 자동차 산업에 미치는 영향이 커서 자동차 수요가 급감하고 있습니다.
S&P의 Global Auto Demand Tracker는 어떤 자동차 시장이 여전히 하락하고 있고 어떤 자동차 시장이 반등하고 있는지 파악하는 데 도움을 줍니다. 150개 이상의 국가에 대한 지난달의 최신 글로벌 자동차 데이터를 활용합니다.
Global Auto Demand Tracker는 전 세계 자동차 판매 및/또는 국가별 등록 정보로 매일 업데이트됩니다. 자동차 제조업체와 국내 판매 조직은 Global Auto Demand Tracker를 사용하여 위기에 처한 시장, 발전 중인 시장, 회복 속도를 모니터링할 수 있습니다. 또한 판매량과 시장 점유율 측면에서 어떤 브랜드가 가장 큰 어려움을 겪고 있는지 확인할 수 있습니다.
마지막 달의 데이터가 순차적으로 순환됩니다. 실제 데이터가 아직 공개되지 않은 경우, 즉각적인 통찰을 제공하기 위해 S&P '글로벌 판매 오퍼레이션 예측(Global Sales Operations Forecast)'의 추정치가 사용됩니다.
Global Auto Demand Tracker는 브랜드 및 모델 수준으로 제공되며, 데이터는 다음과 같습니다:
- 150개 이상의 국가
- 350개 이상의 제조사/브랜드
- 연료 유형(BEV, FCV, HEV, ICE, MEV, 플러그인)
- 제조사 모델(Audi: A1, A3, A4 …, BMW: 1 시리즈, 2 시리즈, …)
- 등록 유형(승용차, 경상용차)
- 바디 유형 레벨(자동차, MPV, 픽업, 스포츠, SUV, 밴, 기타)
- 계절 조정(SA) 및 계절 조정 연간 요율(SAAR)
- 국가들의 위기 상황으로부터의 회복을 추적하는 전년 대비(YoY) 및 전월 대비(MoM) 수치 포함
Experts
Henner Lehne
Henner Lehne is the Vice President of the global Vehicle and Powertrain group for the global Mobility division at S&P Global. In this role he is responsible for the global light vehicle sales, production and powertrain forecast services, the medium heavy commercial vehicle research, Parc/VIO forecasting as well as future mobility research.Henner leads an experienced team of over 150 analysts located in the world's key automotive regions.In 2005 Henner joined CSM Worldwide as a market analyst, forecasting vehicle sales in Europe and since then has taken an active role in the growth story of the Mobility Division at S&P Global.Prior to joining CSM Worldwide, Henner worked in the central marketing department at Porsche AG in Stuttgart. Henner holds a degree in international business and marketing from Fontys University of Professional Education, located in The Netherlands.
Mark Fulthorpe
Mark leads a team of analysts based around the world in North America, South America, Europe, Japan/Korea, China, Thailand and India. He has more than 15 years of experience following developments in the production environment.Mark holds a bachelors' degree in English Literature from Goldsmiths College, University of London, UK.
Mario Franjičević
Mario is a research expert in the field of automotive Future Mobility. Mario analyses and forecasts global trends and the disruptive impact of mobility-as-a-service, electrification, and autonomous driving technologies on the auto industry. Since 2011, he is part of the automotive division of S&P Global. Prior to his current role, Mario was responsible for volume forecast and market analysis of passenger cars and light commercial vehicles in Europe and the Middle-East/Africa (EMEA). During that period, he gained specialized knowledge in vehicle manufacturers' BEV (battery electric vehicles) platform strategies.Mario was employed by Daimler AG, BMW Group Japan, and Mitsumi Electronics, where he had roles in market research, price/volume planning and product management.Mario is a graduate of the University of Applied Sciences Nürtingen, Germany, Business Administration. He is a post-graduate fellowship holder of the German Academic Exchange Service (DAAD) - "SP Japan" The program that tightens business and cultural relations between Germany and Japan in an 18-month stay in Japan. Mario is fluent in: German, English and Croatian. Mario also speaks intermediate Japanese.
Stephanie Brinley
Stephanie is responsible for content development for AutoIntelligence, a S&P Global Mobility service providing daily analysis of news, events, interviews, and product introduction summaries as well as special research reports and company profiles. She provides context around and analysis of industry developments for worldwide subscribers. She also supports a range of S&P Global Mobility automotive industry initiatives through collaborative projects and presentations for internal and external audiences and serves as a resource for media covering the auto industry. She joined the AutoIntelligence team in summer 2013 with more than twenty years of experience in the automotive sector.Stephanie holds a Bachelor of Arts in Public Relations and Marketing from Eastern Michigan University, US, and an MBA in Integrative Management from Michigan State University's Eli Broad College of Business, US.
Tom De Vleesschauwer
Tom has been involved in the international automotive industry for nearly two decades and is currently responsible for both long-term market research and business consulting projects for the Automotive Group. He has contributed to special projects assessing technical, business, regulatory and societal trends to help senior management improve decision-making. He has assisted automotive manufacturers, global suppliers, NGOs and government agencies, including European Commission and Parliament. Recently, his work encompassed areas such as biofuels market potential, CO2 forecasting evaluations and future mobility outlooks.Tom regularly contributes to several company publications and is frequently quoted in the media. Previously, he was with the Automotive Group of Standard & Poor's DRI, and Euromoney Financial Publications. During his formative academic years, he was a marketing trainee at Citroen Belux and Land Rover North America.Tom holds a Bachelor of Business Administration from Northwood University in Midland, Michigan, US, a Masters of Business Administration from Cardiff Business School, UK, and an IVA-A HBO (Honors) from IVA in Driebergen, Netherlands.