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오토모티브 데이터, 분석과 통찰을 제공하는 선도기업
S&P Global Mobility는 고객이 변화를 예측하고 확신을 가지고 결정을 내릴 수 있도록 지원합니다. 당사의 전문 지식은 고객이 비즈니스를 최적화하고, 적합한 소비자에게 도달하며 모빌리티의 미래를 형성하는 것을 돕습니다. 기술과 데이터 과학을 활용하여 제품 기획부터 마케팅, 판매, 애프터마켓에 이르기까지 모든 주요 시장과 자동차 가치 사슬 전반에 걸쳐 자사의 고유한 통찰, 전망 및 자문 서비스를 제공합니다.
자사 솔루션은 R. L. Polk가 최초의 차량 등록 보고서를 발행한 1920년대로 거슬러 올라갑니다. 오늘날 거의 모든 OEM, Tier 1 공급업체 95% 이상, 미디어 에이전시, 정부, 보험 회사 및 금융 이해관계자가 S&P Global Mobility의 솔루션을 사용하여 더 나은 결정과 더 나은 결과에 도달하기 위한 실행 가능한 통찰을 제공받고 있습니다.
AskMobility@spglobal.com
Automotive WeChat
모든 구간, 커버 완료.
간소화된 핵심 오토모티브 인텔리전스 제품군을 통해 커브구간 너머를 내다보세요. 제조업체, 공급업체, 대리점과 서비스 매장에 이르기까지 자동차 업계 전반의 고객을 위하여 모빌리티 산업에 대한 완전한 관점을 공유합니다. 차량 기획부터 판매, 마케팅, 서비스와 폐기에 이르기까지 모든 과정을 커버합니다.
예측 및 계획
컴포넌트, 혁신적인 신기술 및 지속 가능성을 향한 지속적인 동인에 중점을 두고, 현재 시장 수요와 다가올 미래에 대한 이해를 돕습니다.
판매 실적 및 마케팅
Polk 데이터, 광고 솔루션 등 당사의 솔루션을 통해 알맞은 고객층을 타게팅하고, 판매 채널을 최적화하며 최신 차량 등록을 분석할 수 있도록 지원합니다.
사용 중인 차량(Vehicle in Use)
미래 부품 수요를 더욱 정확하게 파악하고, 소유자들을 식별하여 리콜 또는 집단 알림을 용이하게 하고, VIN 디코딩을 통해 차량 사양을 이해하도록 돕습니다.
모빌리티 YouTube
www.youtube.com/@SPGMobility
모빌리티 뉴스 & 어셋
분석가의 통찰, 전망 및 솔루션을 통해 자동차 업계의 뉴스와 동향을 파악합니다. 본 섹션은 다음 6가지 범주로 나뉩니다.
오토모티브 대화
자사와의 파트너십을 통해 당신의 커리어에 추진력이 더해질 수 있는 영역을 탐색하는 대화형 설문조사입니다.
지난달에 자동차가 몇 대나 판매되었나요?
Global Auto Demand Tracker는 150개 이상의 국가에 대해 브랜드, 모델 및 연료 유형별 경차 판매량에 대한 거의 실시간 업데이트를 제공합니다. 국가 위로 마우스를 올려서 지난달 차량 판매량을 확인하세요.
S&P Global Mobility 분기별 게시판
업계 뉴스, 통찰과 동향에 대한 최신 정보를 정기적으로 수신하고, 제품 출시와 업데이트에 관한 소식을 듣고,
최신 정보를 다운로드하고, 다가오는 시장 이벤트에 대한 알림을 받으세요.
S&P Global Mobility 애널리스트
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Andy Bae
As a senior analyst, Andy primarily conducts light vehicles sales forecasting and covers the research for the blending of automotive and economics, market dynamics, consumer behaviors, legislation, and competitive landscape surrounding South Korean auto markets through close engagement with auto industry practitioners and government officers.He brings to the task a deep understanding of the auto sales trends, critical changes, and market issues, stemming from his immersion in auto industry and consumer perception changes for over 25 years as an analyst and managing roles.Prior to joining S&P Global Mobility, Andy was an analyst in several market intelligence and consulting firms in the United States including ABI Research, Pike Research, and Navigant Consulting where he conducted research for mobile and wireless technologies, Smart Grid, electric vehicles, renewable energies, telematics, as well as Intelligent Transportation Systems (ITS), along with high end technologies. He was also a marketing manager for mobile telecommunication systems in Samsung Electronics.Andy earned an MBA in technology and strategy management from the Rotman School of Management, University of Toronto.
Ian Park
Lan has more than 15 years experience in automotive, electronics and machinery. Prior to joining S&P Global Mobility , Lan served as a sales manager in an electronics company for automotive industry. In addition, he worked as a brand manager and a program manager at GM Korea.Educated in South Korea, Lan holds a Master's degree in Business from Korea Advanced Institute of Science and Technology (KAIST).
Ryan Sangmin Lee
Ryan is responsible for the South Korea Powertrain Forecast. Prior to joining S&P Global Mobility, he has worked on manufacturing automation and quality enhancement projects with global OEMs.Ryan holds a Master of Engineering in global automotive and manufacturing from the University of Michigan, United States.
Richard Kim
Richard leads Auto Battery Industry Research Group in Supply Chain and Technology within S&P Global Mobility Automotive. His responsibilities include both of high voltage and low voltage automotive battery industry research and technology forecasting. He is also partly involved in other e-mobility research associated with policies, regulations and incentives, car makers' strategies, etc. He has a doctorate degree of Technology Management from the Korea University along with a bachelor's degree of Mechanical Engineering. His academic interests lie in technology forecasting and technology innovation in automotive industry. Prior to joining S&P Global Mobility, he served as competitive intelligence researcher in General Motors and Renault, and a strategic sales account manager in Bosch. His extensive automotive industry experience allows him to interpret and articulate the context behind his research with anecdotal evidence, as well as leverage a good number of excellent industry contacts for further insight.
Jungho Lee
His coverage includes electronic systems and semiconductor for powertrain and xEV as well as ADAS/autonomy. Prior to joining IHS Markit, Jungho worked for KCC for eight years developing and researching packaging of semiconductor applied especially to memory devices for mobile application processors and DRAM, high power semiconductors for automotive inverters, and radar for ADAS applications.Jungho holds a Master of Engineering in electronic materials with SiC (Silicon Carbide) and GaN (Gallium Nitride) based power semiconductor devices, and a Bachelor of Engineering in electronic materials.
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