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S&P Global Mobility[标普全球汽车]消费者洞见报告和相关数据库显示，人们在考虑购买新车时，创新技术、新的服务和增加的互联性是关键的决定性因素。调查对象来自8个主要汽车市场中的 8,000位消费者——美国、中国、德国、英国、日本、印度、巴西、韩国和泰国*。 这些调查使您能够： S&P Global[标普全球]提供以下四项调查： 可交付成果包括基于幻灯片的PDF格式书面报告，以及Excel和SPSS格式的数据集 *泰国仅提供自动驾驶调查
当今的消费者要求其信息娱乐系统具有互联功能，例如紧急响应通知、远程车辆控制、转弯导航、Wi-Fi、遥测服务等。S&P Global[标普全球]预测当今已有约1.58亿辆互联汽车，到2023年将有4.38亿辆互联汽车。当今的消费者希望在其整个所有权期间获得全新的软件体验，并通过快速无线更新和即时软件升级解决性能滞后和漏洞。目前而言，这是消费者根据其在移动领域的经验而总结的期望。这意味着以汽车为中心的应用程序和互联解决方案模仿消费者在移动、智能家居、可穿戴技术和PC领域的习惯，对于汽车制造商而言至关重要，因为他们面临来自进入汽车领域的IT公司（如谷歌和苹果）日益增长的威胁。涵盖的主题包括：
人们不仅越来越多地使用汽车所采用的技术和功能来对其进行定义，而且还通过将其互联的基本UX来对其进行定义。在未来五年内，估计汽车行业将增加4,400万个以上的新显示系统，这有助汽车制造商提供全新的内容，以吸引新的消费者。与此同时，语音识别和驾驶员监测功能的快速发展将为下一代车辆内饰设计提供更加直观和丰富的车内体验。涵盖的主题包括：
当今的汽车市场正朝着替代推进车辆日益普及的方向不断发展。到2030年，插电式电动汽车的市场渗透率将占到轻型汽车产量的29%，这将推动对国内和公共充电基础设施的需求不断增加。涵盖的主题包括：
驾驶辅助系统不断演进，从基础的安全警告和碰撞缓解措施演变为减轻日常驾驶重复性和挑战性的便利性功能。到2027年，全球销售的新车中将有近40%具备L2级或以上的自动驾驶能力。随着自动驾驶解决方案的日益普及，消费者对全新驾驶辅助技术的接受和采用将为下一代驾驶体验创造条件。涵盖的主题包括：
Yanina is responsible for the management and execution of automotive consumer insight studies for AutoTechInsight. In this role, she has delivered insightful analysis of consumer trends in automotive components and technology as well as providing project management support for custom consumer research for internal and external stakeholders.She has over 10 years experience specializing in market and competitive intelligence as well as quantitative and qualitative consumer research for Tier 1 automotive suppliers ranging from electronics to automotive paint. Projects included experiential research, advanced product clinics, and focus groups on various automotive topics like car sharing, autonomous driving, and connected services.Yanina holds a Bachelor of Administration and an MBA degree both from the University of Michigan - Dearborn with focus in International Business and Marketing.
Brian primary responsibilities include looking after research related to automotive connectivity, infotainment, and in-vehicle user experience. His role also includes speaking to the market on behalf of S&P Global at automotive technology-related conferences.Prior to joining S&P Global (Now a part of S&P Global) in 2015, his work experience includes several market research positions in automotive, finance, and urban development.Brian received both a Bachelor of Business Administration in Marketing and a Bachelor of Arts in Political Science from the University of Michigan-Dearborn.
Fanni is Principal Research Analyst focused on Connected Car and related technology at S&P Global Mobility. Her responsibilities include China market research and analysis of digital cockpit and connected car, as well as global market analysis of over the air updates, connected services and vehicle software paid updates.Fanni has more than 10 years working experience in automotive industry with engineering background. Prior to joining S&P Global, she worked for global OEM engineering center in China for several years focusing on project management and product development of infotainment domain products.Fanni holds a Master of Engineering in Mechatronic System from University of Technology of Compiegne in France, along with an MBA from University of Canberra.