Fleet Audiences

Increase ROI by more accurately targeting fleet audiences

How do you identify and connect with your best audiences? Do you have access to all fleets in non-restricted states within the United States? Do you have the ability to refine your lists in real time based on your specific criteria—geography, fleet size, vehicle type, and vehicle age?

S&P Global Mobility enables you to improve efficiency and increase ROI by more accurately targeting fleet audiences. Based on actual vehicle registration data, we provide the only true look into the fleet market by delivering insight into every fleet on the road in non-restricted states. Details include company fleet information, address, and contact details.

Access actual registration data on 3.5 million fleets comprising 19 million vehicles

Our new US Fleet Audiences solution enables you to refine and target audiences by

Fleet size
Fleet location
Vehicle type
Vehicle age
Manufacturer
Vocation (industry of operation)

With insights into 3.5 million US fleets, you can:

Find the most relevant fleet leads
Access S&P Global Mobility forecasts for when a business will return to market
Define customers within your geographic area
Automate leads and sales processes through Salesforce integration
Access business profiles
Better market your products
Perform financial assessments and make recommendations
Execute recall campaigns

Fleet Audience fields

This fact-based, current commercial vehicle data is used in conjunction with industry-leading business data to generate the strongest commercial fleet lists in the industry—enabling you to target commercial prospects that currently own and/or operate specific vehicles within their fleet.

Geography Attributes

State name
State abbreviation
County code
County name
DMA code
DMA name
Census Tract

Vehicle Attributes

Year
Make
Model
Trim/Series
Body style
Cab configuration
Number of doors
Number of cylinders
Displacement CC
Displacement CID
Engine size
Engine manufacturer
Fuel type
Wheels driven
GVW
Vehicle type
Vehicle origin
MFG name
Vehicle Segment

Fleet Attributes

Firm name
Firm address
City
ZIP code
ZIP plus 4
Fleet size
Fleet size new
Fleet size used
Fleet size lease
Fleet size cars
Fleet size trucks
Purchase date
Purchase code

D&B Attributes

Sales volume
SIC 2 code
SIC 2 description
SIC 4 code
SIC 4 description
Employees total
Executive name
Executive title
Telephone
Email
DUNS number

* Commercial fleet data cannot be provided in all states. Please contact your S&P Global Mobility representative for details.

** DMA® is a registered service mark of The Nielsen Company. Used under License.

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Fleet Audiences

Increase ROI by more accurately targeting fleet audiences

Access actual registration data on 3.5 million fleets comprising 19 million vehicles

Fleet Audience fields

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